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Brand24 is a mention monitoring tool. Go&Reply is an AI Autopilot that not only spots mentions but also writes the reply in your voice with full context awareness.
Brand24 helps you understand where you are talked about. But spotting a mention without replying in time is a lost customer. Go&Reply takes the next step: monitoring turns into action immediately, the AI Autopilot writes a reply in your voice and saves the conversation in the Smart Inbox.
Brand24 shows the mention, tags sentiment and links the source. Go&Reply goes further: it pulls the mention into the Smart Inbox, assigns a lead score, drafts a reply and sends it in one click via the official social API.
Brand24 tags sentiment positive/negative/neutral. Go&Reply looks broader: 0 is noise, 50 is a question, 100 is a hot buyer ready to pay now. You see which mentions turn into sales and which can wait.
Brand24 watches public sources. Go&Reply works inside Instagram, TikTok, X, YouTube, Telegram, Facebook, Threads and WhatsApp Business via official APIs, including private messages that monitoring tools cannot reach.
| Feature | Brand24 | Go&Reply |
|---|---|---|
| Public mention monitoring | ||
| Access to direct messages | ||
| AI writes the reply in your voice | ||
| Lead Score 0 to 100 | Sentiment only | |
| Send reply from the tool itself | ||
| Entry plan price | from $119 a month | Personal $15 a month, 7-day free trial |
| AI Autopilot for posts and comments |
In most cases yes: Go&Reply catches mentions across every connected social network and unlocks access to direct messages, which monitoring tools cannot reach. If you still need web wide blog and press scanning, you can keep Brand24 alongside.
Yes. Every mention lands in the Smart Inbox with an AI drafted reply. One click and the reply goes out through the official API of the relevant social network.
Go&Reply ships dashboards for mention volume, average score, response time and lead close rate. Reports can be exported to PDF and CSV, like in Brand24.
7-day free trial on Personal. Cancel anytime before it ends.